Microsoft Dynamics 365 Business Central Shopify integration

Connect your Business Central ERP with Shopify for unified commerce operations

Microsoft Dynamics 365 Business Central is the ERP for many growing businesses. Shopify is the commerce platform for brands that want to sell online without infrastructure overhead. Starcodia connects the two so orders, inventory, customers and pricing flow between your storefront and back office without manual intervention.

Why Business Central and Shopify need to talk

Running Shopify and Business Central as separate systems creates problems that grow with your order volume:

Orders placed on Shopify need to be entered into Business Central for fulfillment, invoicing and financial reporting. Manual entry takes time and introduces errors. As volumes increase, the lag between sale and fulfillment grows.

Inventory shown on Shopify gets out of sync with what Business Central knows is available. Customers order products that are already committed elsewhere. Overselling leads to cancellations and customer frustration.

Customer data lives in both systems with no connection. Your sales team cannot see web orders in Business Central. Your marketing team cannot segment based on ERP purchase history. B2B customers cannot see their negotiated pricing online.

Financial reconciliation becomes a monthly headache. Matching Shopify payouts to Business Central invoices requires manual work that scales with transaction volume.

Integration solves these problems by keeping both systems synchronized, with each system remaining authoritative for its domain.

What a Business Central Shopify integration includes

Starcodia designs Business Central Shopify integrations based on your specific requirements. Common data flows include:

Products and inventory. Products are created and maintained in Business Central, with item details, variants and pricing pushed to Shopify. Inventory quantities sync by location, with the option to allocate specific quantities to ecommerce while reserving stock for other channels.

Customer-specific pricing. For B2B wholesale scenarios, price lists from Business Central sync to Shopify Plus so wholesale customers see their negotiated pricing when logged in. This eliminates the need to maintain pricing in two systems.

Orders. When a customer places an order on Shopify, the order flows into Business Central as a sales order. Line items, shipping, taxes and discounts are mapped correctly. The order is ready for fulfillment and invoicing without re-entry.

Fulfillment and shipping. When orders are fulfilled in Business Central, tracking information syncs back to Shopify. Customers receive shipment notifications from Shopify with accurate tracking links.

Financial data. Invoices and payments can be synchronized for reconciliation. The specific approach depends on how you manage payment flows and accounting periods.

How Starcodia implements Business Central integration

There are several ways to connect Business Central and Shopify. Starcodia evaluates options and recommends the approach that fits your requirements:

Native Shopify connector in Business Central. Microsoft provides a native Shopify connector within Business Central. It handles product sync, orders and basic inventory. For straightforward requirements with a single Shopify store and standard data models, the native connector is often sufficient and reduces ongoing maintenance.

Integration platform (iPaaS). For more complex scenarios, Starcodia uses integration platforms such as Celigo, Pipe17 or custom middleware. These provide more control over data mapping, transformation and error handling. Multi-store setups, complex pricing logic or high volumes often benefit from this approach.

Custom integration. For requirements that do not fit standard patterns, Starcodia builds custom integrations using the Business Central API and Shopify APIs. This provides maximum flexibility but requires more development and ongoing maintenance.

Integration work often runs alongside Shopify migration projects or Shopify Plus implementations where Business Central connectivity is a requirement from day one.

Business Central integration scenarios

Business Central integrations vary based on your business model and existing ERP setup. Here are patterns Starcodia has delivered:

DTC brand with ERP-managed inventory. A consumer goods brand manages all products and inventory in Business Central. Shopify is the sales channel. Starcodia implemented product and inventory sync using the native connector, with orders flowing back to Business Central for fulfillment by their 3PL.

B2B manufacturer with wholesale portal. A manufacturer sells to distributors through a Shopify Plus B2B portal. Customer-specific pricing and credit terms are managed in Business Central. Starcodia integrated price lists and company profiles so buyers see their ERP pricing when ordering online, with orders flowing directly into Business Central for processing.

Multi-channel retailer. A retailer sells through Shopify, Amazon and their own retail locations, with Business Central as the central inventory and order management system. Starcodia implemented integration that routes inventory allocation by channel and consolidates orders from all sources into Business Central for fulfillment and reporting.

Results from Business Central integrations

Starcodia has integrated Business Central with Shopify for brands in fashion, consumer goods, B2B manufacturing and distribution.

In the B2B ERP integration case study, a manufacturer connected their Shopify Plus B2B portal to Business Central. The integration eliminated manual order entry, reduced order processing time by 60%, and gave wholesale customers self-service access to their ERP pricing and order history.

For related integrations with other ERP platforms, see NetSuite Shopify integration and SAP Business One Shopify integration.

Speak with Starcodia about Business Central integration

If you use Microsoft Dynamics 365 Business Central and want to integrate with Shopify, Starcodia can assess your requirements, evaluate integration approaches, and implement a solution that keeps your systems synchronized.

Share your current ERP setup, Shopify configuration, and the data flows you need, and the team will outline a practical approach.

Discuss Business Central integration

Frequently Asked Questions

Core data flows include products and variants from Business Central to Shopify, inventory quantities by location, customer-specific pricing for B2B, orders from Shopify to Business Central, and invoice and payment status. The specific flows depend on your requirements and master data ownership.
We evaluate the native connector against your requirements. The native connector handles many common scenarios well. For complex multi-store setups, custom pricing logic or high transaction volumes, middleware or custom integration may provide more control and reliability.
Most Business Central integrations take eight to twelve weeks, depending on data complexity, number of entities synced, customization requirements and testing cycles. We provide a detailed timeline after discovery.
Yes, we integrate Business Central with Shopify Plus B2B features, syncing company profiles, customer-specific price lists and payment terms. This allows wholesale customers to see their ERP pricing when ordering through Shopify.
We design integrations with error handling, retry logic and alerting. If one system is temporarily unavailable, transactions queue and sync when connectivity resumes. Critical failures trigger alerts so issues can be resolved before they affect trading.