Amazon Shopify integration
Manage Amazon and Shopify from a unified commerce operation
Many brands sell through both Amazon and their own Shopify store. Without integration, managing inventory, orders and listings across channels is manual and error-prone. Starcodia integrates Amazon with Shopify so you can run multi-channel commerce from a centralized operation.
Why Amazon and Shopify integration matters
Running Amazon and Shopify as separate operations creates problems that grow with your sales volume:
Inventory must be allocated between channels. Without sync, you either split inventory (reducing availability on each channel) or risk overselling when stock sells faster than you can update manually.
Orders come from multiple places. Amazon orders need to be fulfilled alongside Shopify orders, but if they are not visible in one system, coordination is difficult. Fulfillment teams work from multiple screens and miss efficiencies.
Listings require double maintenance. Product information, pricing and images must be updated in both places. Changes made in one channel do not reflect in the other without manual work.
Reporting is fragmented. Understanding total sales, inventory turns and product performance across channels requires exporting data from each and combining manually.
A well-designed integration centralizes management while respecting the differences between channels. You maintain separate pricing and content strategies where needed, but operate from unified inventory and order flows.
What Amazon Shopify integration includes
Starcodia configures Amazon integration based on your multi-channel strategy. Common capabilities include:
Inventory synchronization. Inventory levels sync between Shopify and Amazon so available quantities are accurate across channels. Buffer stock can be configured to reserve quantities for specific channels or prevent overselling during sync delays.
Order import. Amazon orders flow into Shopify so you can see all orders in one place. Orders can be fulfilled from Shopify or routed to your fulfillment system with Amazon orders alongside Shopify orders.
Product listing management. Products can be created in Shopify and pushed to Amazon, with mapping for Amazon-specific fields like bullet points, search terms and browse nodes. Alternatively, listings can be managed separately with only inventory connected.
FBA integration. For sellers using Fulfillment by Amazon, FBA inventory levels sync with Shopify. Multi-Channel Fulfillment can be configured to fulfill Shopify orders from FBA inventory when it makes sense.
Multi-marketplace support. Integration can span multiple Amazon marketplaces (US, UK, DE, CA, etc.) with proper currency handling and marketplace-specific pricing.
Amazon integration apps Starcodia works with
Several apps connect Shopify and Amazon with different capabilities. Starcodia evaluates options based on your requirements:
Amazon by Shopify. Shopify's native Amazon integration handles basic sync scenarios with a simple setup. It suits sellers with straightforward requirements and single-marketplace selling.
Codisto. Codisto provides robust multi-channel integration with good support for product variants, multiple Amazon marketplaces, and eBay integration. It suits mid-size sellers with catalog complexity.
ChannelAdvisor. For larger sellers or those with extensive marketplace presence, ChannelAdvisor provides enterprise-grade integration with advanced analytics and optimization tools.
Sellbrite. Sellbrite offers straightforward multi-channel integration with a user-friendly interface, suitable for growing brands expanding into marketplaces.
Amazon integration scenarios
Multi-channel requirements vary by business size and strategy. Here are patterns Starcodia has configured:
DTC brand expanding to Amazon. A beauty brand with an established Shopify store wanted to expand to Amazon while maintaining inventory accuracy. Starcodia configured Codisto with unified inventory, separate pricing for Amazon, and order import so fulfillment could see all orders in one workflow.
Amazon-first seller adding DTC. A seller with established Amazon presence launched a Shopify store to build direct customer relationships. Starcodia configured integration with FBA as the fulfillment source for both channels, using Multi-Channel Fulfillment for Shopify orders.
Multi-marketplace seller. A consumer goods brand selling across Amazon US, UK and DE needed centralized inventory management. Starcodia configured multi-marketplace integration with proper allocation across regions and currency-specific pricing.
Results from Amazon integrations
Starcodia has configured Amazon integration for Shopify sellers across consumer goods, beauty, home and specialty categories.
Well-configured Amazon integration reduces overselling, eliminates manual inventory updates, and gives operations teams a unified view of multi-channel orders. Brands can expand marketplace presence without linear increases in operational overhead.
For eBay and other marketplace integration, see also eBay Shopify integration and Shopify marketplace integrations.
Speak with Starcodia about Amazon integration
If you sell on Amazon and want to integrate with Shopify for centralized inventory and order management, Starcodia can recommend the right approach and configure the integration for your multi-channel strategy.
Share your current Amazon setup, number of marketplaces, fulfillment model, and how you want to manage products across channels, and the team will outline a practical approach.
Discuss Amazon integration