eBay Shopify integration
Manage eBay and Shopify from a unified commerce operation
eBay remains an important marketplace for many product categories. Brands that sell on both eBay and their own Shopify store need integration to prevent overselling, streamline fulfillment and reduce manual listing work. Starcodia integrates eBay with Shopify for centralized multi-channel management.
Why eBay and Shopify integration matters
Running eBay and Shopify separately creates operational friction:
Inventory accuracy is the immediate challenge. Without sync, a sale on eBay does not reduce Shopify availability until you manually update. During busy periods, this leads to overselling and cancelled orders that hurt your seller metrics.
Orders must be tracked across systems. eBay orders need fulfillment with tracking uploaded to eBay. If orders are not visible alongside Shopify orders, fulfillment teams work from multiple screens and risk missing or duplicating work.
Listings require separate maintenance. eBay has specific requirements for item specifics, categories and condition descriptions. Without integration, any product change requires updates in both places.
Seller metrics depend on fast fulfillment. eBay's algorithms favor sellers who ship quickly and provide tracking promptly. Manual processes slow this down and put your visibility at risk.
A well-designed integration keeps inventory accurate across channels, brings eBay orders into your fulfillment workflow, and syncs tracking back to eBay automatically.
What eBay Shopify integration includes
Starcodia configures eBay integration based on your multi-channel strategy. Common capabilities include:
Inventory synchronization. Inventory levels sync between Shopify and eBay so quantities are accurate across channels. When a sale happens on either channel, the other updates automatically.
Order import. eBay orders flow into Shopify so you can see and fulfill all orders from one system. Customer and shipping information is mapped correctly for smooth fulfillment.
Tracking sync. When orders are fulfilled and tracking is added in Shopify, the tracking number syncs back to eBay. Customers are notified and your seller metrics benefit from prompt shipping updates.
Listing management. Products can be pushed from Shopify to eBay with mapping for eBay-specific fields. Alternatively, listings can be managed in eBay with only inventory and orders connected.
Multi-site support. Integration can span multiple eBay sites (US, UK, AU, DE, etc.) with proper currency handling and site-specific pricing.
eBay integration apps Starcodia works with
Several apps connect Shopify and eBay. Starcodia evaluates options based on your requirements:
Codisto. Codisto provides robust eBay and Amazon integration with good handling of product variants, multiple eBay sites, and eBay item specifics. It suits mid-size sellers with catalog complexity.
Sellbrite. Sellbrite offers straightforward multi-channel integration with a user-friendly interface. It works well for brands that want simple setup for eBay, Amazon and other marketplaces.
Channable. Channable provides feed-based integration that suits larger catalogs or brands also using feed management for Google Shopping and other channels.
eBay integration scenarios
Multi-channel requirements vary by product category and seller history. Here are patterns Starcodia has configured:
Established eBay seller adding Shopify. A seller with years of eBay history and strong feedback launched a Shopify store for better margins on direct sales. Starcodia configured Codisto to sync inventory bidirectionally while maintaining separate pricing, with orders from both channels fulfilled from a single warehouse workflow.
Shopify brand expanding to eBay. A home goods brand wanted to reach eBay's customer base as an additional channel. Starcodia configured integration with Shopify as the product master, pushing listings to eBay with appropriate item specifics and category mapping.
Multi-marketplace seller. A seller on eBay, Amazon and Shopify needed centralized inventory across all channels. Starcodia configured a multi-channel solution with unified inventory management and consolidated order visibility.
Results from eBay integrations
Starcodia has configured eBay integration for Shopify sellers across collectibles, home goods, fashion and specialty categories.
Well-configured eBay integration eliminates overselling, improves seller metrics through faster shipping updates, and reduces the manual work of managing listings and inventory across channels.
For Amazon and other marketplace integration, see also Amazon Shopify integration and Shopify marketplace integrations.
Speak with Starcodia about eBay integration
If you sell on eBay and want to integrate with Shopify for centralized inventory and order management, Starcodia can recommend the right approach and configure the integration for your multi-channel strategy.
Share your current eBay setup, number of sites, and how you want to manage products across channels, and the team will outline a practical approach.
Discuss eBay integration